My group and I's Music Marketing Project evolved in a quickly and effective matter. We made sure to look at other bands that portray the same theme as our artist, which was pop, when we first started our research. We considered target audiences as well as the true meaning of the music genre.
We tossed around a few ideas before settling on the concept of a lone artist trying to find his way through a new passion, music, while in his sophomore year of college. In the same manner that our team always aimed to generate a sensation "outside of the box," our plan operated distinctively against other groups.
A film's production process is always the most intriguing, but it can also be the most fatal. Having a crew with whom you can connect and share similar ideas might help you achieve more success. This same concept was used inside our group when we were recording some parts of our music video. It was helpful to offer ideas or shots that could make our video look more enthusiastic.
For our group's presentation, I believe we could have sparked more interest in our audience and gotten them to engage in what we were sharing with the class. Presenting in front of others does not always make me feel confident, but striving to share your project with others does.
The biggest lesson I learned making this project with my teammates is how in depth marketing is, how many measures you have to take to make your artist look presentable and entertaining for others to see. It was a fun yet, challenging project but I got to learn a lot of the Music Marketing world that is made around the same music genre. All things in which i have incorporated through this project will help me in the long run with my Cambridge portfolio project; learning how to produce different editing, shot and production techniques.
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